News > Indian CEOs of Chinese firms to answer: Is brand bigger or Bharat?

Indian CEOs of Chinese firms to answer: Is brand bigger or Bharat?

The volatile situation puts a great onus on the Indian CEOs who represent firms which are headquartered in China, along with those who have Chinese investments in their Indian firms. According to experts, making insensitive or disrespectful comments at this juncture would only boomerang, harming them more.

The Confederation of All India Traders, slammed Manu Kumar Jain, Managing Director, Xiaomi India, for saying that the boycott Chinese sentiment exists only on social media and is a result of “mob mentality”.