News > Nearly $7.6 billion worth of smartphones estimated to be sold during 2021 festive season

Nearly $7.6 billion worth of smartphones estimated to be sold during 2021 festive season

The Hindu Business Line | 23/10/2021 08:58 PM | Click to read full article

Nearly $7.6 billion worth of smartphones is likely to be sold during the ongoing festive season in India, according to estimates by Counterpoint research.

The smartphone retail average selling price (ASP) during the festive season will grow 14 per cent to reach its highest ever at $230 (around ₹17,000). Smartphone sales are likely to be driven by high consumer demand in the mid and premium segments.