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This new app is helping Gen Z invest

The goal behind Scout is to make investing more fun, less scary, and more educational. The company’s long-term goal is to help people — especially Gen Zers — build responsible and repeatable investment habits by “encouraging participation in a variety of portfolios with different themes or funds that individuals feel are aligned with their preferred interests and experiences.”

“We knew there had to be something better for people looking for guidance and someone to hold their hand,” Haddix told TechCrunch.