News > What are NFTs?  Beware of the NFT bubble built on digital sand

What are NFTs?  Beware of the NFT bubble built on digital sand

Here’s a sound piece of advice for anyone tempted to jump into the most extraordinarily speculative South Sea Bubble-style investment frenzy since, well, the 18th-century South Sea Company’s bubble burst, financially ruining thousands of investors in Georgian Britain. Don’t do it.

Investing in NFTs is fine provided you’ve got unlimited funds and can laugh off spectacular losses. But if you’re considering raiding your pension pot or your child’s college fund in the hope of getting rich quickly… Please, think again.