News > Zuckerberg’s biggest bet might not pay off

Zuckerberg’s biggest bet might not pay off

The Hindu Business Line | 26/07/2022 10:57 AM | Click to read full article

Zuckerberg bought Instagram for $1 billion in 2012 and the app contributed $20 billion to Facebook’s revenue in 2019 alone. He bought WhatsApp for $19 billion in 2014, and it has contributed pennies by comparison.

It’s astonishing that eight years after Zuckerberg made the acquisition, he has yet to turn WhatsApp into a remotely viable business.